Got Knowledge? (The "K" in the ADKAR Change Management Methodology)

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If you've gotten this far in ADKAR - CONGRATULATIONS!

  1. Awareness

  2. Desire

  3. Knowledge

  4. Adoption

  5. Reinforcement


Successfully moving past Awareness and especially through Desire is a HUGE accomplishment - way to go!

In this video discussing Knowledge, there are 3 main take-aways:

  1. Providing Knowledge can be mechanical

  2. There are nuances because different people learn differently

  3. Beware of Backfire: Delays in the Knowledge stage can slide back to lack of Desire and/or Skepticism

Get to and through the Knowledge!

Check out our other video blogs in our series on Change Management:

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Change is going to happen – we all know that intellectually. However, when we have built up a comfortable life, or a comfortable belief – we do not necessarily “know” this emotionally. We are afraid of what could be on the other side of change. And the longer we resist the change, the stronger our fear becomes as we conjure up further negative permutations of the change.

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